Recruitment Methodology

How CortalyCash Recruits, Verifies, and Manages High-Quality Respondents

At CortalyCash, we operate a transparent and quality-focused respondent recruitment process designed to ensure genuine participation and reliable market research data.

Our methodology combines organic user acquisition, verification procedures, fraud prevention technologies, and continuous quality monitoring throughout the respondent lifecycle.

Recruitment Process
01
User Acquisition

Participants join CortalyCash through legitimate acquisition channels, including:

  • Organic Search (SEO)
  • Android Mobile Application
  • Google Play Store
  • Referral Program
  • Social Media
  • Email Marketing
  • Paid Acquisition Campaigns

We do not purchase anonymous respondent databases or use deceptive recruitment methods.

02
Account Registration

Every participant creates an individual account using:

  • Email Address
  • Password

Country Selection: Automatically detected based on the user's IP address.

Additional verification may be requested when required.

03
Identity & Verification

Before participating in research activities, respondents may complete verification procedures including:

  • Email Verification
  • Identity Verification
  • Device Validation
  • Profile Completion

These measures help maintain respondent authenticity.

04
Profile Completion

Respondents complete comprehensive demographic information:

  • First Name
  • Last Name
  • Email
  • Gender
  • Birthday
  • Address
  • City
  • State / Province
  • Zip Code
  • Country
  • Age
  • Education
  • Ethnicity
  • Marital Status
  • Department
  • Employment Status

This information enables accurate survey targeting.

05
Fraud Prevention

Every account passes through multiple fraud detection systems including:

  • Device Fingerprinting
  • Duplicate Account Detection
  • VPN Detection
  • Proxy Detection
  • IP Reputation
  • Behavioral Monitoring
  • Velocity Checks
  • Manual Reviews
06
Survey Eligibility

Only respondents meeting quality requirements become eligible for research opportunities.

Survey invitations are matched according to:

  • Demographics
  • Country
  • Device
  • Language
  • Research Requirements
  • Respondent Lifecycle
Respondent Lifecycle
Traffic Sources
Registration
Email Verification
Identity Verification
Profile Completion
Fraud Screening
Quality Monitoring
Survey Matching
Survey Completion
Continuous Review
Recruitment Standards
Voluntary Participation

Participation is always voluntary.

No Purchased Databases

We do not acquire respondents from anonymous or third-party respondent databases.

Transparent Incentives

Participants receive clearly communicated rewards after successful survey completion.

Continuous Monitoring

Panel quality is continuously reviewed to identify suspicious behavior and maintain research integrity.

Acquisition Channels
Organic Search Android App Google Play Referral Program Social Media Email Marketing Paid Campaigns
Quality Controls
Email Verification
Device Fingerprinting
Identity Verification
Duplicate Detection
VPN Detection
Behavioral Monitoring
Manual Reviews
Continuous Panel Monitoring
Recruitment Principles
Transparent Recruitment Ethical Participant Acquisition Voluntary Participation Data Privacy Fair Incentives Research Integrity
Related Policies
Anti-Fraud Policy Respondent Quality Policy ESOMAR Compliance Privacy Policy Data Protection GDPR Compliance
Statement

CortalyCash is committed to recruiting respondents through transparent, ethical, and quality-focused methods designed to support reliable market research and long-term panel integrity.